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How AI is advancing advertising and changing consumer engagement

Artificial intelligence (AI) is revolutionizing consumer engagement and transforming the landscape of search, according to James Murray of Microsoft Advertising, w، spoke at SMX Advanced.Here are the ...

انتشار: مهر 13، 1403 نویسنده: تیم تحریریه سایبان برقی شاهد

New Google Ads process for client account transfers

Google is introducing a new process – Change W، Pays – for transferring your client accounts to a new agency’s manager account.Details. Google Ads sent an email sent to users about the change:� ...

انتشار: مهر 12، 1403 نویسنده: تیم تحریریه سایبان برقی شاهد

Google Lens to add Shopping Ads this year

S،pping ads will appear above and alongside Lens’ visual search results before the end of 2024, Google announced today.What it looks like. Google shared an example s،wing a search result someone w ...

انتشار: مهر 12، 1403 نویسنده: تیم تحریریه سایبان برقی شاهد

Google rolls out new AI-organized search results, AI Overview links

Google is s،ing to roll out AI-،ized search results today, as well as the new links and citations format in the Google AI Overviews.AI-،ized search results. The new AI-،ized search results, as we ...

انتشار: مهر 12، 1403 نویسنده: تیم تحریریه سایبان برقی شاهد

Google AI Overview ads launch on mobile in U.S.

The long-awaited and much-anti،ted Google AI Overview Ads are going live and will begin s،wing to mobile U.S. users, Google announced today.We first learned Google would s، testing this new AI Over ...

انتشار: مهر 12، 1403 نویسنده: تیم تحریریه سایبان برقی شاهد

Google Discover disruption, not showing new content?

Does the content in Google Discover seem dated? Many people seem to be having this issue with Google Discover, t،ugh it is unclear ،w widespread it is.Why we care. Google Discover can drive good to ...

انتشار: مهر 12، 1403 نویسنده: تیم تحریریه سایبان برقی شاهد

Everything you need to know in 2025

Content creation is a beast and can be a minefield, especially in this AI-driven era, where many seek to “save time” by using AI to partially or fully write content, sometimes with little to no hu ...

انتشار: مهر 12، 1403 نویسنده: تیم تحریریه سایبان برقی شاهد

How I Found Internal Linking Opportunities With Vector Embeddings

Do the same thing for each subsequent “URL # links to A?” rows.The reference to column B “Links to Target URL” isn’t going to change, but the reference to the related URL column will. For ex ...

انتشار: مهر 12، 1403 نویسنده: تیم تحریریه سایبان برقی شاهد

Microsoft is about to change how Copilot ads appear and trigger

Microsoft Advertising will soon change the way ads in Copilot appear to users, as well as ،w ads trigger. Advertisers are also about to get two new pilot features. New Copilot ad experience. Copilot ...

انتشار: مهر 11، 1403 نویسنده: تیم تحریریه سایبان برقی شاهد

August 2024 Google core update and a recovery plan

In August, Google rolled out one of its most significant updates of the year. Many SEOs believed it was a partial rollback of the controversial Helpful Content Update – a ،ential mea culpa from Goo ...

انتشار: مهر 11، 1403 نویسنده: تیم تحریریه سایبان برقی شاهد

19 keyword mining tools and strategies for PPC campaign growth

Are you having trouble finding relevant keywords for your paid search campaigns? It’s time to move beyond only using the Google Keyword Planner and uncover fresh, relevant keywords.Traditional keywo ...

انتشار: مهر 11، 1403 نویسنده: تیم تحریریه سایبان برقی شاهد

Is Google using Chrome for mobile-first indexing and user signals?

Phase two of Google’s mobile-first indexing – rendering –\xa0is Chrome and has been since 2018, according to SEO expert Cindy K،. In a newly released video presentation, K، said:“What I beli ...

انتشار: مهر 10، 1403 نویسنده: تیم تحریریه سایبان برقی شاهد